DEFINITION & ROLE OF AN INNOVATION STRATEGY PhD topic: adapt an leave basis system for a company sixth October 2010 A level turnaround Strategy invented digital tv camera technology lost(p) digital camera revolution large impel towards digital largest share of digital stopet share bell 30% of 1997 level company founded major takeover sucker 1880 1970s 2000 2001 2005 2006 2010 How important is inception? 45% 45% 40% 35% 30% 25% 20% 15% 10% 5% 0% % of Respondents 26% 23% 6% pass by priority Top 3 priority Top 10 priority Not a priority *BCG- Senior charge macrocosm account 2010 How important is regeneration? 18% 16% 14% 12% 10% 8% 6% 4% 2% 0% Annualised TSR Premium (%) 16.50% 12.40% 12.00% 7.20% Globally America atomic number 63 Asia *BCG- Senior Management Innovation Report 2010 ontogenesis of plan Improved mental hospital = improved competitiveness Shift towards f ormalising introduction activities Innovation scheme vital for developing & operating the innovation process sign research questions What is the definition of an innovation scheme? What is the office staff of an innovation strategy? What are the main components of an innovation strategy?
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