Market Segmentation

1.0 Market segmentation for Young, sociable, Gym Addicted According to Baines, gain & Page, (2008), Market segmentation is, the division of a tush market into identifiable and distinct groups or segments, each of what perk common characteristics and needs and display similar response to merchandise actions. Demographic Age- my age group is between the age of 18 to 24 Gender- I am going to target provided males Education- affluent or crack up time disciples Income level- junior-grade income under 7 thousands a year Occupation index take hold a part time job at the weekends but mainly student Psychographic Segmentation Activates- in truth addictive to going to the gym probably goes v generation a week. His very(prenominal) social loves to meet up with friends and go out a spile. Plays a lot of sports such(prenominal) as football and running. His a full time undergraduate students spends a lot of time at University Interests- very per plexity with tree trunk symbols, in like manner concern about what he thresh about and to keep up a wellnessy diet. Likes to run into practised and have all the modish designer fashion cloths, overly into the belatedlyst technology and gadgets. Values- Mostly he value his health and body scopes. He also value other slew opinions and essentials to look good by having the latest designer cloths and gadgets.

he values the latest trends and fashions and also keeps up to date with any late gym supplements from friends and online customers recommendations. Attitudes- His very committed to what he wants to get from life, his ve ry committed to being healthy with good body! image his also committed to complete his educations. Behaviour Segmentation tarnish loyalty- when it comes to deal gym supplements I mostly go with oversized planetary brands that have spent millions into developing and research. I also buy branded goods through friends and customer online recommendations. Usage compute- broad(prenominal) rate of gym usage 3 to 5 times a week. Uses the university sports hall a lot to practise disparate sports. Spends quiet...If you want to get a full essay, order it on our website: BestEssayCheap.com

If you want to get a full essay, visit our page: cheap essay